Privacy Policy

Effective Date: August 27, 2026

1. Introduction

The Nine Line ("we", "us", "our") operates the website thenineline.com (the "Site"). This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our Site or make a purchase from us. By using the Site, you consent to the practices described in this policy.

2. Information We Collect

We may collect the following categories of information:

• Personal Information: name, email address, phone number, billing and shipping address, date of birth (optional, for birthday offers).
• Payment Information: processed securely through third-party payment gateways; we do not store your full card or UPI credentials on our servers.
• Account Information: username, password (encrypted), order history, wishlist, and saved addresses.
• Usage Data: IP address, browser type, device information, pages visited, and time spent on the Site, collected via cookies and analytics tools.
• Communications: information you provide when contacting customer support, leaving reviews, or subscribing to our newsletter.

3. How We Use Your Information

• To process and fulfil your orders, including shipping, billing, and customer service.
• To communicate with you about your order status, offers, and updates (you may opt out of marketing communications at any time).
• To personalise your shopping experience and recommend products.
• To improve our Site, products, and services through analytics.
• To detect and prevent fraud, unauthorised transactions, and other illegal activities.
• To comply with applicable laws, regulations, and legal processes.

4. Cookies and Tracking Technologies

We use cookies and similar tracking technologies to enhance your browsing experience, remember your preferences, and analyse Site traffic. You can control or disable cookies through your browser settings; however, this may affect the functionality of the Site.

5. Sharing of Information

We do not sell your personal information. We may share your information with:

• Logistics and courier partners, to deliver your orders.
• Payment gateway providers, to process transactions securely.
• IT service providers and hosting partners, who support our Site's operations.
• Government authorities or law enforcement, where required by law or to protect our legal rights.

6. Data Security

We implement reasonable technical and organisational security measures, including SSL encryption, to protect your personal information from unauthorised access, alteration, disclosure, or destruction. However, no method of transmission over the internet is 100% secure, and we cannot guarantee absolute security.

7. Data Retention

We retain your personal information for as long as necessary to fulfil the purposes outlined in this policy, comply with legal obligations, resolve disputes, and enforce our agreements.

8. Your Rights

Subject to applicable law, you may:

• Request access to, correction of, or deletion of your personal information.
• Withdraw consent for marketing communications by using the unsubscribe link in our emails or contacting us directly.
• Request details of the personal data we hold about you.

9. Third-Party Links

Our Site may contain links to third-party websites. We are not responsible for the privacy practices or content of these external sites. We encourage you to review their privacy policies.

10. Children's Privacy

Our Site is not intended for individuals under the age of 18. We do not knowingly collect personal information from minors. If you believe a minor has provided us with personal information, please contact us so we can delete it.

11. Changes to This Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page with a revised effective date. Continued use of the Site after changes constitutes acceptance of the updated policy.

12. Grievance Officer

In accordance with the Information Technology Act, 2000 and the rules made thereunder, the details of the Grievance Officer are provided below:

Name: [Grievance Officer Name]

Email: [email protected]

Phone: +91 98765 43210

Address: 123, MG Road, Ahmedabad, Gujarat – 380001, India

13. Contact Us

If you have any questions or concerns about this Privacy Policy, please contact us at:

The Nine Line

123, MG Road, Ahmedabad, Gujarat – 380001, India

Email: [email protected]

Phone: +91 98765 43210